Mike Benner, chief executive, Campaign for Real Ale
26-Jun-2008
What are the upsides of the ban? Pubs smell, look and feel cleaner. No one really liked smoke in pubs, even the smokers. The ban has driven operators...
How to back a real winner
26-Jun-2008
I get offered so many new products by companies saying they will help buck the downward trends in the on-trade — but how can I tell what will...
Marketing & Promotions: Consumer insight
24-Jun-2008
The 1950s New York executives commonly credited with giving birth to modern marketing and advertising techniques would never have believed it:...
Marketing & Promotions: Making the activity fit the pub
24-Jun-2008
For responsible publicans, even in the current challenging conditions, the emphasis for promotions has to be on driving not volume but value....
Jean-Christophe Novelli goes al fresco with Carlsberg
24-Jun-2008
Carlsberg is offering five pubs the chance to take part in an al fresco cooking masterclass with leading chef Jean-Christophe Novelli, as part of...
The cost of noisy customers
23-Jun-2008
A GROUP of smokers standing outside your pub decide to have an impromptu singalong, the neighbours complain and a large fine is imposed on your...
Celebrating class in a glass
19-Jun-2008
The Beautiful Beer Awards were launched in 2006 as a way of recognising and rewarding excellence in beer and have now reached 400 pubs Some 400...
13-Jun-2008 By John Harrington
Pub trade leader Tony Payne has criticised the Portman Group for appearing to defend supermarkets for selling alcohol cheaply. It came as Federation...
FLVA criticises Portman
12-Jun-2008 By John Harrington john.harrington@william-reed.co.u
Trade leader backs cop's off-trade attack Pub trade leader Tony Payne has criticised the Portman Group for appearing to defend supermarkets for...
Tuppen raises £75k for soldiers' charity
12-Jun-2008 By Andrew Pring andrew.pring@william-reed.co.uk
Enterprise boss Ted Tuppen may be sitting rather awkwardly at the moment. Not from any trade issues, you understand, it's just that he's getting over...
Sarah Lewis, Diageo GB
12-Jun-2008
Promoting responsible drinking should be a key consideration for any outlet licensed to sell alcohol. Contrary to popular belief, educating customers...
'Too many retailers getting away with selling booze to under-age customers'
08-Jun-2008
Promises to crack down on teenage drinkers were exposed as a sham at the weekend with figures showing they go unpunished. In the past three years,...
Supermarkets branded "immoral" over loss leading
05-Jun-2008 By James Wilmore
Supermarkets have come under fresh fire in Parliament for selling alcohol as a loss leader - with one MP branding the practice "immoral". During a...
Carlsberg masters the art of draught
05-Jun-2008 By Jessica Harvey jessica.harvey@william-reed.co.uk
Carlsberg has teamed up with Electrolux to create the Carlsberg DraughtMaster Professional System, offering "quality draught beer where it has been...
Top 10 marketing tips for pubs
01-Jun-2008
. Decide what you want to achieve The first question you need to ask yourself is 'what will success look like'? Your marketing techniques will...
29-May-2008 By The PMA Team
MA deputy editor says its high time for diversification
In season: Summer flavours
28-May-2008
John Martin, product marketing manager, Prime Meats: The Welsh spring lamb supply will be in full flow by June, offering fantastic quality. Racks are...
21-May-2008 By The PMA Team
Beer volume losses in pub sector have occurred because industry has passed value tipping point against off-trade, says M&B boss
Make contact
21-May-2008
Have you met your MP? Fewer than one in five (17 per cent) of licensees have, according to a recent poll on ThePublican.com Proud of Pubs Week is the...
19-May-2008 By Ewan Turney
Unit awareness at top of agenda in Government fight against binge drinking
13-May-2008 By Ewan Turney
Enterprise Inns has recorded an 11% slump in profit before tax for the six months to 31 March
Make time to boost business
08-May-2008
With the Morning Advertiser's Pub Business show less than two weeks away, we look at how you can benefit from spending just a couple of hours at the...
Two for One launches create-your-own-steak offer
08-May-2008
Two for One — Spirit's value food offer — is launching a create-your-own-steak meal across its 130 sites. The new offer will be launched on 20...
06-May-2008
Excellent standards in all areas, combined with the ability to surprise and delight, is the only way to gain and retain business in the current...
01-May-2008 By The PMA Team
Welsh brewer and retailer SA Brain has reported a slight rise in profit after tax despite challenging market conditions. For the year to 30 September...
Make it big
01-May-2008
It's time for some positive action. You don't need The Publican to tell you about the negativity surrounding the pub trade at the moment. Proud of...
30-Apr-2008 By MA reporter
In my opinion, loyalty schemes can be a good idea if your target market is heavily weighted towards, for example, the student market, which can be...
28-Apr-2008 By Ewan Turney
Suffolk based brewer and operator Adnams plans to double operating profit within five years. Speaking at the company's AGM, executive chairman...
Beam Global relaunches Sauza tequila
17-Apr-2008
Beam Global UK is relaunching Sauza Blanco and Sauza Reposado with new look packaging as part of a £650,000 marketing investment in the tequila...
Pubs slowdown on way
17-Apr-2008 By Joe Lutrario joe.lutrario@william-reed.co.uk
A slow period for the market has been predicted after a rush of sales to beat the changes in CGT tax and the effects of the downturn in the economy...
Shocking images used in new alcohol abuse campaign
14-Apr-2008
Popular drinking phrases have been given a sinister interpretation in a new hard hitting campaign to target alcohol abuse.East Lancashire Primary...
Going to town on customer service
10-Apr-2008
Putting customers first is a main priority for the pubs at the top end of the MA's Quality Tracker this month. Nigel Huddleston reports When it comes...
09-Apr-2008 By MA reporter
Pudduck's CV BackgroundWith more than 10 years' experience in sales & customer marketing, Imogen Pudduck started life working for toy...
09-Apr-2008 By MA Reporter
Scott's CV BackgroundDavid Scott began his career at Greene King in 1999, working as assistant brand manager on Greene King IPA and Abbot Ale. He...
Appletiser launches 'younger sister'
05-Apr-2008
Appletiser is following up the success of its Peartiser variant with the launch of a range of mixed fruit soft drinks, branded Fruitiser.The three...
04-Apr-2008 By MA
To say it has been a difficult year for the trade is an understatement. The smoking ban was quickly followed by a poor summer, food and beer prices...
03-Apr-2008 By The PMA Team
The cost of living has risen fast for everyone, but it's an even tougher year for the average licensee, says The PMA Team
Meet the marketing masters
03-Apr-2008
In a new initiative to help you through a difficult year, the MA has pooled the resources of six leading industry experts To say it has been a...
Herrljunga phones home
03-Apr-2008
Swedish cider maker Herrljunga is replacing the product line-up that carries the company name in the UK with a new brand called +46. The brand...
Cordial trade re-launch
03-Apr-2008
Premium soft drinks producer Bottle Green is looking to increase its presence in the on-trade a year after being bought by a private equity company....
Herrljunga to be relauched at Publican Live
01-Apr-2008
The Liverpool-based drinks company signed a deal to distribute and market the brand last November.However, Halewood has now revealed that from the...
10 ideas Catering for vegetarians
01-Apr-2008
To celebrate National Vegetarian Week from 19 to 25 May we've come up with 10 tasty tips to help you cater for customers looking for meat-free...
Good morning customers
01-Apr-2008
With more pubs now serving coffee it is an ideal time to drive incremental morning food sales too. PubChef reports The opportunity for licensees to...
Money Mak£rs
01-Apr-2008
Looking for something new to attract clientele? Alison Baker offers some inspirationHand-crafted crockery Where: the Fox & Pelican, Grayshott,...
27-Mar-2008 By The PMA Team
MA deputy editor The PMA Team considers the savage shake-out on the high street
What women want
27-Mar-2008
Despite its revival in many UK pubs, real ale still conjures up images for many consumers that are not exactly classy: over-50s men matching their...
BrandsBriefs
27-Mar-2008
All out of ale The draught version of an ale brewed by Timothy Taylor to commemorate its 150th anniversary sold out within days. The one-off brew of...
Machines & Gaming: Marketing machines
19-Mar-2008
Machines income has been on the decline in pubs in recent times, and research unveiled at the ATEI show at the end of January suggests it may be down...
LETTERs
13-Mar-2008
Tough action to combat bingeing I write with regard to the general hand-wringing over binge/underage drinking that is now a plague on all of our...
BrandsBriefs
13-Mar-2008
Balvenie's signature single Whisky distiller Balvenie is producing a signature single malt to commemorate malt master David Stewart's 45 years in the...
