Spirits & Cocktails

On top: Pernod Ricard UK's new Manchester venue, the Loft, is it's first and only outside of London.

Pernod Ricard UK opens the Loft

By Stuart Stone

Wines and spirits company Pernod Ricard UK launched new multipurpose events space, the Loft, on 28 February at a historic site on Quay Street, Manchester, that was formerly a Walkabout bar.

First try: Diageo to launch two new beers at Publican Awards

In association with Diageo

Diageo introduces new beers to UK at Publican Awards

By Nicholas Robinson

In a week’s time the pub trade will honour its successes at the largest industry celebration, the Publican Awards, which will feature dozens of brand activations including several introductions from spirit and beer giant Diageo.

Refresh: the new whiskies will replace the existing range of Origin, Superstition, Diurachs’ Own 16 and Prophecy

Jura launches range of five new whiskies

By James Beeson

Jura Single Malt Whisky is set to undertake the biggest launch in its history with the unveiling of an entirely new range of whiskies for domestic markets around the world.

Multi functional: whisky now comes in a huge array of styles

Whisky is no longer on the rocks

By Nikkie Sutton

Operators shouldn’t have to shy away from the ‘water of life’ because it can offer opportunities to save money and time while pleasing whisky and non-whisky drinkers alike

Up and away: gin sales are on the rise

British gin outsells beef

By Huw Cross

Britain exports more gin than beef, according to new figures that show overseas sales reached £530m in 2017.

Stylish serves: bartenders will be judged on how Instagrammable the finished drink looks

Bartenders to be marked on ‘Instagram-worthy’ cocktails

By James Beeson

Cognac producer Courvoisier has launched its third annual ‘Toast of Paris’ cocktail competition where, for the first time, UK bartenders will be judged on how their cocktails would look on Instagram posts, alongside more traditional criteria.

Triple whammy: alcohol prices have been impacted by Brexit's effect on sterling, rising inflation and a duty rise

UK has fourth highest booze prices in Europe

By Nikkie Sutton

The average price of alcohol in the UK is 42.7% higher than the EU average – the fourth highest in Europe beaten only by Sweden, Ireland and Finland, according to new research.

Straw debate: life is plastic, but it's not fantastic

7 alternatives to plastic straws

By Nicholas Robinson

More pubs and their customers are speaking out against the use of plastic straws and seeking alternatives to the environmentally hazardous tubes we’ve, for decades, grown accustomed to drinking from.

Planning ahead: operators need to differentiate their offer

Drinks planning: flavours of the months

By Michelle Perrett

January is traditionally not the easiest month in which to attract punters to the pub, but licensees should view it as an opportunity by finding the right drinks to sell – and the same goes for many other events throughout the upcoming 12 months.

Rum news: Diageo has stopped all advertising on Snapchat as a result of the ruling

ASA bans Captain Morgan Snapchat filter

By James Beeson

Diageo Great Britain has been banned from producing a Snapchat lens advertising its Captain Morgan rum brand, after the Advertising Standards Agency (ASA) ruled that the filter could appeal to under-18s.

On the up: rum sales rising fast

Rum sales hot on the heels of gin

By Nicholas Robinson

Sales of rum are expected to exceed the £1bn mark for 2017, just behind sales of gin, which totalled £1.2bn in the 12 months to September last year.

Big milestone: Diageo's 20th anniversary was celebrated globally

Diageo celebrates 20-year anniversary

By Nikkie Sutton

Drinks giant Diageo, which owns brands such as Johnnie Walker Scotch, Smirnoff vodka, Tanqueray gin and Guinness stout, has celebrated its 20th anniversary.

Whisky action: a versatile spirit in cocktails

In association with Diageo

3 whisky cocktails for winter

By Nicholas Robinson

Whisky is unlike any other spirit. Fact. It is complex, often mysterious, but sadly sometimes viewed in the wrong light by drinkers and even some bartenders as a stuffy, challenging liquid that is unyielding and impossible to use in cocktails.

Riding the wave: Guppo Campari UK is seeing success from premium spirits

What’s going on at Campari UK?

By Nicholas Robinson

Campari UK is at the centre of a perfect storm, riding the wave of growing demand for premium drinks from British pubgoers.

Absolut cocktail: the Porn Star Martini

In association with Pernod Ricard UK

Make the perfect Porn Star Martini

By Nicholas Robinson

There is nothing quite like a Porn Star Martini. Not only do you combine the freshness of passion fruit and pineapple with the richness of vanilla, wrapped up in a hit of vodka, you also get another drink on the side.

Duty frozen: tax on wine and spirits will not rise

AUTUMN BUDGET 2017

Wine and spirit duty to be frozen in Autumn Budget

By Nikkie Sutton

Duty on wine and spirits will be frozen rather than increase in line with inflation as planned, the Chancellor of the Exchequer Philip Hammond has announced at yesterday's (22 November) Autumn Budget.

The top brands to stock in your pub

The Drinks List: Top Brands To Stock 2018

By Nicholas Robinson

With the on-trade drinks market moving at an ever-faster pace as operators try to keep pace with increasingly volatile drinkers, knowledge truly is power. Here, The Morning Advertiser brings you the facts behind the stats

The right message: Drinkaware boss Elaine Hindal explains the real problem

Drinkaware: ‘We are not the booze police’

By Nicholas Robinson

It is a busy Friday night in the pub and the punters are out in force enjoying themselves as the drinks flow from behind the bar. Just as things start to get into the swing, a distressed customer storms into the bar and frantically screams: “Everybody...

Top to stock: The Drinks List goes live

The Drinks List: Top Brands To Stock webinar launches

By Nicholas Robinson

Be the first to discover which drinks and trends are driving sales in the on-trade by tuning into The Morning Advertiser’s (MA) Drinks List: Top Brands To Stock free webinar this Thursday (16 November).

Epicentre: the capital boasts a fifth of the total number of distilleries in the whole of England

London re-established as gin capital of the UK

By James Beeson

London is now home to 24 gin distilleries - more than existed in the whole of the England in 2010 – according to new statistics revealed by the Wine & Spirit Trade Association (WSTA).

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