Food & Drink

WKD sponsors Plebs

WKD goes for Plebs

By Robyn Black

From modern Essex to Ancient Rome, alcopop WKD has ramped up its marketing with a second TV sponsorship deal, this time for ITV2’s Plebs.

Timothy Taylor announces new chief executive

Timothy Taylor announces new chief executive

By John Harrington, M&C Report

Timothy Taylor, the Yorkshire-based brewer and pub operator, has announced the appointment of Tim Dewey, current global marketing director and UK commercial director for Drambuie Liqueur Company, as its new chief executive.

CAMRA research shows young drinking real ale

Young people turn to real ale

By Robyn Black

Young people are more attracted to real ale than any other age group, says new research by the Campaign for Real Ale (CAMRA).

Highland Park

Expert advice: How to make a success of whisky

By Jo Bruce

Daryl Haldane, global brand advocate for Highland Park Single Malt Whisky – associate partner of the Budvar Budweiser Top 50 Gastropub Awards 2015 – offers his expert opinion on what it takes to sell whisky successfully in pubs.

Castaway relaunched

Castaway makes a comeback

By Robyn Black

First Take That made a comeback, then the SpiceGirls, and now ’90s favourite wine spritzer, Castaway, is making a return as well.

Krombacher Hell

Krombacher goes to Hell

By Robyn Black

Germany’s number one beer brand, Krombacher, is launching its Hell variant in the UK.

Fuller's London Pride in space

Pint of London Pride goes into space

By James Evison

Fuller’s London Pride has boldly gone where no beer has gone before following the release of ‘photographic evidence’ of the first pint of real ale in space.

Trio of haggis sliders from Macsween

Trend Watch

Trend Watch - Haggis

By Noli Dinkovski

Whether it’s the debate over independence that has stirred up a love of all things Scottish, or simply the fact that more people are growing to enjoy the often-maligned dish, haggis – so typically associated with Burns Night (January 25) – now appears...

Brakspear grows managed estate to four pubs

Brakspear grows managed estate to four pubs

By James Wallin

Brakspear, the brewer and pub operator, has added to its fledgling managed estate by bringing the Chequers in Marlow across from its tenanted and leased operation.

Heineken launches City Edition bottles

New bottles for Heineken celebrate cities

By Robyn Black

London, New York and Rio De Janeiro will feature on new Heineken bottles from this month, as part of the brand’s Open Your City campaign.

Adnams appeals for wild hops to make new beer

Adnams appeals for wild hops to make new beer

By Mike Berry

Adnams has launched a Suffolk-wide appeal for donations of wild and garden hops and is urging beer lovers to report sightings of them growing to help create its new Wild Hop beer, due to be launched this autumn.

Fever Tree launches in India

Nick Clegg takes tonic water to India

By Robyn Black

They say you shouldn’t take coals to Newcastle or tea to China but posh soft drinks brand Fever Tree is taking tonic water to India.

Lord’s extends deal with Marston’s

Lord’s extends deal with Marston’s

By Ellie Bothwell

Marylebone Cricket Club has renewed its partnership with Marston’s Beer Company, in a new five year sponsorship and pouring rights deal.

More operators are looking at goat as an alternative to other meats

Trend Watch

Trend Watch - Goat meat

By Ellie Bothwell

It’s a key ingredient in Caribbean and African curries and has long been seen on menus in parts of America. 

Diageo Portman Group ruling

Diageo falls foul of the Portman Group code

By Robyn Black

Diageo has fallen foul of the Portman Group code for the marketing of alcoholic drinks, a month after the Advertising Standards Authority found it in breach of its rules for posts on its Captain Morgan Facebook page.

Spirits Summit gets WSTA support

Spirits Summit gets WSTA support

By Mike Berry

The Wine & Spirit Trade Association (WSTA) has thrown its support behind the Spirits Summit — the Publican’s Morning Advertiser’s new event for the burgeoning on-trade spirits category.

Not all lager tastes the same

Not all lager tastes the same

By Ian Moss

I wouldn’t say that lagers brewers were exactly shaken by the Daily Mail’s publication of a bit of Swedish research that demonstrated, so the authors said, that lager drinkers find it difficult to taste the difference between big name beer brands when...

Customers can choose a number of alcoholic slush puppies at the Big Easy in Covent Garden, central London

Trend Watch

Trend Watch - alcoholic slush puppies

By Ellie Bothwell

Alcoholic ‘kids’ drinks have been making a comeback of late off the back of the trend for American-diner style food and décor.

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