The Guinness Six Nations rugby tournament, which kicked off at the weekend, gave pubs and bars a reason to cheer when almost 26m pints were served across Britain.
An increase in spending at hospitality settings helped the economy grow in November, the latest Gross Domestic Product (GDP) figures from the Office for National Statistics (ONS) have revealed.
A Welsh pub has been inundated by international tourists following the licensee’s appearance alongside Hollywood stars in a recent Disney+ documentary.
Although the pub trade has been a huge winner during the World Cup, it won’t be enough to save many smaller operators, according to economic expert Christopher Dembik.
England may have exited the football World Cup but pubs enjoyed a huge farewell as 28.5m pints were sold across the UK on Saturday 10 December, which equated to an extra 166 pints compared to a typical Friday and Saturday.
Bad weather may detract football fans from going to pubs for the world cup but the atmosphere inside is a huge draw, according to music licensing society PPL PRS.
Pubs should “show it, see it, hear it” at Saturday’s World Cup quarter final after new data revealed an extra 136 pints are sold per venue on Home Nation match days.
A whopping 9.2m pints were sold across the UK on Tuesday (29 November) at the World Cup Home Nations group final in Qatar, according to The Oxford Partnership.
The FIFA 2022 World Cup boosted draught sales in the on-trade by 50% on Monday 21 November, the latest data from business management consultancy Oxford Partnership has revealed.
Pubs have been “pulling out all the stops” to accommodate as many fans as possible following the start of the FIFA 2022 World Cup tournament on Sunday 20 November.
Nearly half of pubs (48%) would boycott the Qatar World Cup, which kicked off yesterday (20 November), research by The Morning Advertiser has revealed.
Liverpool bars Bobo and Abditory in Merseyside are asking customers to support human rights charity Amnesty International during the Qatar World Cup to remind of the “wider issues at stake than football glory”.
With almost eight out of 10 sports fans looking to watch the World Cup in a pub, Sky has launched a fleet of AdVans across England and Wales to drive punters into sites.
Fanzo – the fan engagement platform for venues, brands and sports fans – is close to completing its World Cup Fanzones where fans of competing countries at the football tournament can support their team with fellow fans.
The World Cup is usually a bumper time for pubs, but with it clashing with Christmas, how are operators going to manage the two? With their usual expertise and competence, the podcast team investigate...
Having a strong non-alcoholic drinks offer and organising sittings for earlier matches are just two ways in which operators can create a safe and inclusive environment during the FIFA Men’s World Cup later this year, experts have advised.
Average drinks sales by value in Britain’s managed pubs, bars, and restaurants in the seven days to Saturday 30 July were 0.6% ahead of the same week in 2019, the latest CGA by NielsenIQ Drinks Recovery Tracker has revealed.
BT Sport is set to make a 6.8% price increase from 1 September, which it said was below RPI and claimed was part of its commitment to bring customers “top quality live sport”.
The British Beer & Pub Association (BBPA) has predicted 10m pints could be sold this Sunday (31 July) during the UEFA Women’s Euro football finals as the Lionesses face Germany.
Two thirds of pub operators believe screening live sport this summer will have a direct effect on attracting customers to their venue, new research has revealed.
Booking platform DesignMyNight has claimed to have taken a record number of bookings to watch the men’s FIFA World Cup with more than 10,000 recorded searches, up 30% in the past month, for ‘hospitality venues hosting World Cup screenings’ five months...
BT Sport is offering an early bird discount for the pay-per-view screening of the sold-out boxing clash between Tyson Fury and Dillian Whyte on Saturday 23 April.
Some 16.1m pubgoers plan to watch some of this year’s Men’s FIFA World Cup in a pub or bar while 8.8m want to watch a 2022 Women’s Football European Championship game, according to a report by research consultancy KAM and sports match-finding app Fanzo...
MatchPint – the fan engagement platform for venues, brands and sports fans – has announced a global rebrand after 10 years of operation and is now called Fanzo.
The Six Nations rugby tournament has boosted footfall to pubs during the past month or so but operators have been warned not to miss out on retaining that custom by showing the upcoming women’s version.
The British Beer & Pub Association (BBPA) has estimated 24.5m pints could be sold in UK pubs during the Guinness Six Nations Rugby Championship this weekend (Friday 11 and Saturday 12 March 2022), according to the BBPA’s beer sales volume survey alongside...
Football, rugby and cricket have proven great draws for pub operators in increasing footfall at their sites but Sky Sports Racing host Alex Hammond says horse racing appeals to a multitude of age groups too.
Pubs screening Six Nations rugby have seen uplifts in sales thanks to customers taking part in score predictions games, according to sport pub finding app MatchPint.
The Six Nations rugby tournament kick-off helped tempt 30% more customers into pubs and bars at the weekend, according to real-time market intelligence business Oxford Partnership.