Marketing

Wine events have included a Marlon Brando tribute night

Business Booster

Money Makers

By Sheila McWattie

Event and promotional ideas for driving food and drink sales at your pub

business ideas, pub events

BUSINESS BOOSTER

Money Makers

By Alison Baker

Event and promotional ideas for your pub

Jake Kwan:

Building a sense of community

By Jake Kwan

Four years ago, I was given the opportunity to take over the tenancy of a lesbian, gay, bisexual and transgender (LGBT) pub, the Barley Mow in Bedford, one of the oldest such venues in the country.

Top drinks brand launches 2013

Top drinks brand launches of 2013

By Jessica Mason

From spirit-flavoured cider and beer to new craft lagers, there have been plenty of exciting drinks introduced into the on-trade this year. Here the Publican's Morning Advertiser rounds up, alphabetically, 20 of the best launches

Fair Deal for Your Local market rent only

Fair Deal campaigners outline market rent only option

By Michelle Perrett

The Fair Deal for Your Local (FDFYL) campaign has written to Business, Innovation & Skills Secretary Vince Cable to explain why a market rent-only option for pub tenants is not a “complex and radical idea”.

Davison:

How to handle negative reviews on TripAdvisor

By Phil Davison

We have been open for seven months now at our new freehouse, the Fox at Peasemore, Berks, which Lauren and I have transformed into a welcoming country pub. The feedback we’ve received so far has been overwhelmingly positive, and we’ve built up an excellent...

VAT cut hospitality

Campaigners hail Tax Parity Day a success

By Mark Wingett

Last Wednesday’s Tax Parity Day (25 September), which saw up to 15,000 outlets take part in a national day of action as part of the campaign to reduce VAT for the sector to 5%, helped increase sales for participating operators by up to 23%, while also...

SBPA Challenge 25

SBPA re-launches Challenge 25 campaign

By Ellie Bothwell

The Scottish Beer and Pub Association (SBPA) has re-launched its Challenge 25 campaign ahead of the Scottish Government expanding the range of valid forms of identification.

Ofcom alcohol TV advertising review

Alcohol brands face TV ad legislation threat

By Noli Dinkovski

Adverts promoting alcohol brands could face legislation after Ofcom said it would ask advertising regulators to review the rules that limit their exposure to children.

Pubwatch schemes provide vital guidance

Pubwatch schemes provide vital guidance

By Michael Kheng

I am pleased to announce that I have recently been asked by National Pubwatch to be its regional representative for the East Midlands, a position that I have proudly accepted.

Frosty Jacks white cider deal at One Stop Tesco stores

PMA asks readers to name and shame cheap drink offers

By Mike Berry

The Publican's Morning Advertiser is calling on readers to report cheap irresponsible drink promotions in the off-trade after it found Frosty Jacks cider being sold for less than 17p a unit.

Give guests a reason to visit your pub

Give guests a reason to visit your pub

By Anthony Pender

2013 is already well underway and it is safe to assume it is going to be another challenging year. One thing that is clear this year is that certain businesses are weathering the storm better than others.

BII Licensee of the Year Mahdis Neghabian was inducted into the Hospitality Guild Young Hall of Fame

Hospitality Guild awards recognise industry's rising stars

By Mark Wingett

Rising stars of the hospitality world were recognised yesterday at the Hospitality Guild’s inaugural Young Hall of Fame and Apprenticeship Awards, while McDonald’s, Whitbread and Mitchells & Butlers (M&B) picked up employer awards.

Adding value to your pub's offer can keep trade up

Adding value to your pub's offer can keep trade up

By Mitch Adam

Amidst industry wide disappointment over summer trading & the government’s apparent lack of support for the Great British Pub, hopefully we will all enjoy a bumper festive season to round off 2012. Many publicans, like me, will already be wondering...

Pubs could benefit from big money sponsorship deals

Pubs could benefit from big money sponsorship deals

By Robyn Black

In the latest James Bond film, Skyfall, our martini-loving hero is seen sipping on a Heineken. The film doesn’t air here until later this month, but the Financial Times reported last week that the move had not gone down well with US fans.

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Property of the week

Trust Nightclub - Friars Gate, Warrington

£ 150,000 - To Let

Friars Gate, WarringtonLocated in the Heart of the Town Centre Nightclub Circuit6AM Licence on Friday & SaturdayClose Proximity to UniversitySeparate Floors AvailablePotential to Split Subject...

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