Spirits & Cocktails

More operators sign up to Try January

More operators sign up to Try January

By Jessica Mason

Try January, the campaign that calls on pubs and bars to reclaim January and challenge people to try new drinks and dishes and make the month more inspiring and experimental, has gathered further momentum with more operators, including Punch Taverns,...

Try January

PMA launches Try January campaign

By Jessica Mason

The Publican’s Morning Advertiser today launches a campaign for pubs and bars to reclaim January and challenge people to try new drinks and dishes and make the month more inspiring and experimental.

Firefly flavoured spirits range set to shine

Firefly flavoured spirits range set to shine

By Robyn Black

Pubs and bars looking to tap into the current fad for speakeasies and Prohibition-style drinks are the target for a new range of flavoured spirits from the US.

Adnams

Spirits Summit: Adnams warns of waste issue

By James Evison

An approach to wastage and energy use is a key factor in the production of spirits for breweries looking to diversify into the sector, the head of distilling at Adnams said.

Food and drink most popular sector says crowdfunding expert

Food and drink most popular sector says crowdfunding expert

By Jessica Mason

Food and drink is popular among “armchair investors” because owning a stake in brands that are stocked in bars and restaurants can “sound impressive,” according to Equity crowdfunding site Crowdcube and crowdfunded spirit brand Kamm & Sons.

WSTA chief urges pubs to grasp spirits opportunity

WSTA chief urges pubs to grasp spirits opportunity

By Mike Berry

Spirits are part of the answer to a vibrant and profitable on-trade, yet many pubs are missing out on their potential, according to Miles Beale, chief executive of the Wine and Spirit Trade Association (WSTA).

Diageo: plans unveiled for next five years

Diageo unveils spirits plan to 2020

By Jessica Mason

Diageo has revealed “ambitious plans for this year and the following years” across its spirits portfolio - including a packaging update and shot machine for Smirnoff, an investment and new launch for Baileys, an increase in field sales teams as well as...

Add spirits into the mix

By Mike Berry

There was a time, not too long ago, that the chances of getting a decent cocktail in a pub were about as likely as Nigel Farage buying a round of Czech lagers for bureaucrats at the European Commission.

Ron Jeremy rum

Porn star Ron Jeremy hits UK to promote his rum

By Jessica Mason

Porn actor Ron Jeremy will be presenting his super-premium rum brand Ron de Jeremy in Manchester and London as part of his European tour, according to One Eyed Spirits. 

London Cocktail Week

7 things to do during London Cocktail Week

By The Publican's Morning Advertiser

London Cocktail Week (6-12 October) is a celebration of London’s cocktail culture and sees 200 of London’s best bars throw open their doors to offer £4 cocktails to wristband wearers for seven days.

Absolut Cherry

Absolut goes cherry

By Robyn Black

Cherry is to be the latest flavour to join the Absolut portfolio.

Spirits Summit: Professor Charles Spence tops the bill

Spirits Summit: Professor Charles Spence tops the bill

By Mike Berry

Renowned experimental psychologist Professor Charles Spence tops the bill at this month's Spirits Summit - the Publican’s Morning Advertiser’s dedicated event for the burgeoning on-trade spirits category.

The neutrality of vodka makes it easy to mix in long drinks and cocktails and is at the heart of its broad appeal

How to sell more vodka

By Nigel Huddleston

The vodka category is diverse and rich with liquids screaming premium credentials, but pubs have been slow to adopt some of the more impressive options available, falling back on a fail-safe favourite.

Highland Park

Expert advice: How to make a success of whisky

By Jo Bruce

Daryl Haldane, global brand advocate for Highland Park Single Malt Whisky – associate partner of the Budvar Budweiser Top 50 Gastropub Awards 2015 – offers his expert opinion on what it takes to sell whisky successfully in pubs.

Diageo Portman Group ruling

Diageo falls foul of the Portman Group code

By Robyn Black

Diageo has fallen foul of the Portman Group code for the marketing of alcoholic drinks, a month after the Advertising Standards Authority found it in breach of its rules for posts on its Captain Morgan Facebook page.

Spirits Summit gets WSTA support

Spirits Summit gets WSTA support

By Mike Berry

The Wine & Spirit Trade Association (WSTA) has thrown its support behind the Spirits Summit — the Publican’s Morning Advertiser’s new event for the burgeoning on-trade spirits category.

Simple cocktail ideas for pubs

Top Tips

5 reasons to sell cocktails at your pub

By Robyn Black

You don’t have to be Tom Cruise to capitalise on the current cocktail craze, but as the trend grows, pubs risk being left behind. Robyn Black offers five good reasons to add mixed drinks to your repertoire.

PMA launches new Spirits Summit

PMA launches new Spirits Summit

By Robyn Black

The Publican’s Morning Advertiser is launching a new event aimed at the spirits sector, to follow its successful Beer Innovation and Cider Trends summits.

how music and sound affects drinks

The science of drinking

By Robyn Black

As every kid who’s ever made a vinegar volcano knows, science is fun.

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