Purity wins sustainability award for eco-brewery

The ceremony, which took place at St George’s Hall in Liverpool, saw Purity pitched against four other regional winners, with the Midlands based brewer coming out on top thanks to Purity’s devotion to upholding its core value of brewing with a conscience. 

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The award recognised the “company that has demonstrated the greatest commitment, though its products and processes, to forging a low carbon manufacturing future, and to have made the greatest commitment to reducing the impact of manufacturing on the environment.”

Based on a working farm in the Warwickshire countryside, Purity has a wetland system, where waste water is filtered and returned clean to the local river, and aims to be as sustainable as possible.

It also only uses three pints of water for each beer, rather than the industry-standard of five.

A new brewing system, installed in 2013, has also allowed Purity to increase the yield derived from its raw brewing ingredients and as such, the brewery has seen yields of malts and hops increase, reducing both its demands on natural resources and its carbon footprint thanks to its efficient brewing processes.

Heat exchange and steam capture technologies have been integrated into the brewhaus, while other initiatives include spent grains used as feed for the cattle on local farms and spent hops used as fertiliser.

Purity managing director Paul Halsey said: “At Purity, we strive daily to further improve our sustainability measures, always with the quality of the beer and the love of the craft at the forefront of our minds.

"To win this national award makes us very proud and it’s a great feeling to be representing the Midlands in sustainable manufacturing.”