Food & Drink

Citrus sidekick: lime is a perfect partner to Tequila (credit: AlexPro9500/iStock/Thinkstock.co.uk)

Shots to sips: the evolution of Tequila

By Emma Eversham

A far more subtle and sophisticated spirit than it’s often given credit for, there are many other ways to enjoy Tequila than slamming it back with salt and a wedge of lime. Emma Eversham reports.

Political fortunes: MP Andrew Griffiths (left) receives his award from Brandon Lewis MP

APPBG names its esteemed Beer Drinker of the Year

By Fred A'Court

An MP who has done much to change the political fortunes of beer for the better has been named Beer Drinker of the Year by the All-Party Parliamentary Beer Group (APPBG).

Boom: Sales of spirits have increased by 3.1% in the last year

Spirit sales drive on-trade growth

By James Beeson

Spirit sales accounted for over half (55%) of all growth in on-trade alcoholic drinks sales in the last year, according to new research by William Grant & Sons.

Taste of beers to come: barrel-aged beers are just one style of beer available at the GBBF

New World beers to debut exclusively at GBBF

By Nikkie Sutton

Beers from Australia, New Zealand and the USA will be exclusively showcased this summer at the Great British Beer Festival (GBBF) from 8 to 12 August.

Celebrating spirit: this year is Nicholson's second annual GinFest

Nicholson’s relaunches annual GinFest

By Nikkie Sutton

Customers will be introduced to a huge range of premium gins across Nicholson’s 78-strong estate from later this month (Monday 24 July) as it launches its second annual GinFest.

That's the spirit: consumers spending more on home drinking

Consumers spending big on booze for home

By Nicholas Robinson

Brits, on average, are spending almost £1,500 on alcohol a year for the home, with premium spirits among their top choices, a new report has claimed.

Premiumise that: better quality drinks are driving trade

711 drinks-led pubs closed in the past 12 months

By Nicholas Robinson

Mainstream drinks-led pubs, of which 711 have closed in the past 12 months, are driving down the overall healthy performance of the spirits category, new figures claim.

Ruled: BrewDog not allowed to use Elvis in their branding

BrewDog loses Elvis Juice trademark battle

By Nicholas Robinson

Elvis Presley’s estate has won a trademark battle with Scottish craft brewer and pub operator BrewDog over the rights to use the rock legend’s name in their Elvis Juice beer.

Top award: Purity's head brewer has been recognised by the APPBG

Purity Brewing's Flo Vialan is Brewer of the Year

By Michelle Perrett

Purity Brewing Company’s director of brewing Flo Vialan was named ‘Brewer of the Year’ at the All-Party Parliamentary Beer Group (APPBG) Beer Awards on Tuesday (11 July)

Lager lager: Black Sheep taskes a step in a new direction

Black Sheep Brewery launches first lager

By Nicholas Robinson

North Yorkshire’s Black Sheep Brewery has created its first ever lager, 54 Degrees North, which has been lauded as a new chapter for the brewer.

What's hot? Some of the top trends from Imbibe Live 2017

Imbibe Live 2017: top trends from the show

By Nicholas Robinson

Drinks trends that operators should look out for this year include the continued rise of gin, increased interest in foreign imports and rising interest in sparkling wines, five alcoholic drinks producers told The Morning Advertiser in this video.

Buyout: Carlsberg to buy first 'local' craft brewer

Carlsberg buys London Fields Brewery

By Nicholas Robinson

Carlsberg UK has bought Hackney-based London Fields Brewery, just weeks after chief executive Julian Momen told The Morning Advertiser (MA) it planned to bolster its offer with the acquisition of a UK craft brewery.

Evolving styles: the next big thing is fruited beer, say experts

Future Trends: Beer and Cider

The future of craft beer: fruit?

By Nicholas Robinson

Sales of fruit beer in the US’s well-established craft beer market account for 13% of total craft sales, which can be matched here in the UK, according to a leading buyer in the category.

Toadally ribbeting: the Vimtoad campaign will be available across a multitude of platforms

Vimto hops into summer with Vimtoad campaign

By Nikkie Sutton

Vimto has announced a £1.5m advertising campaign to run in cinemas, on demand and across digital and social platforms, which includes the soft drinks company’s Vimtoad character.

Category update: CGA commercial director Graeme Loudon outlined the latest sales and figures for beer and cider at the event

Future Trends: Beer and Cider

Beer and cider trends from home and away

By Nikkie Sutton

Operators should expect to see more new craft beer and cider launches in the months ahead as experts in the sector predict a dramatic boost in consumer interest. 

Perfect: new campaign to deliver a better serve

Coke launches profit-boosting perfect serve campaign

By Nicholas Robinson

Coca-Cola European Partners has invested a significant amount in the launch of its Perfect Serve Training and Reward programme, which is aimed at boosting operators' soft drinks profits.

Meeting standards: the trade needs to rethink its beer and cider hygiene training

Future Trends: Beer and Cider

Bad beer and cider hygiene must improve

By Nicholas Robinson

Operators investing little or nothing in beer and cider hygiene training must change their ways or risk a severe drop in sales, a panel of sector experts has warned.

Plan ahead: What's going on at Imbibe Live 2017?

Sponsored content

Your guide to Imbibe Live 2017

By Nicholas Robinson

Plan your visit to the UK’s leading on-trade show, with our round-up of what's on, who’s there and what's happening for 2017.

Targeting the world: Gerry Tosh outlines BrewDog's global sales plans

Future Trends: Beer and Cider

BrewDog sets out ‘world domination’ plans

By Nicholas Robinson

BrewDog will dramatically expand its international business by pumping funds into markets such as France, Australia and Asia, as the brewer’s founders aim to be the largest craft brewer in the world.

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