Food & Drink

Heineken sponsors 80,000 PASS training cards

Heineken sponsors 80,000 PASS training cards

By Gurjit Degun

Heineken has sponsored the printing and distribution of 80,000 PASS training cards to raise awareness of the proof-of-age scheme to pubs across the UK.

Hendricks offers leap year advice

Hendricks plays matchmaker

By Matthew Moggridge

First Drinks’ gin brand Hendrick’s is putting its weight behind a variety of leap year events in the lead-up to February 29th when the normal rules of courtship are reversed.

Global Brands wants your flavour suggestions

VK fans’ flavour mission

By Noli Dinkovski

Global Brands is asking consumers to come up with a new VK flavour in time for Freshers’ Week celebrations in September.

I’ve ad a laugh with Foster’s

I’ve ad a laugh with Foster’s

By Pete Brown

I don’t often write about mainstream standard lagers. That’s because I don’t often drink them. In most cases (but not quite all) I don’t have any ideological opposition to their existence; I just don’t like the taste.

All change for the mismeasure of drink?

All change for the mismeasure of drink?

By Phil Mellows

As the government prepares to make a major statement on alcohol policy, probably some time in February, there have been some interesting manouvrings going on.

Worthington brewery plans to increase production

Worthington brewery plans to increase production

By John Harrington, M&C Report

International brewer Molson Coors plans to increase production at its William Worthington microbrewery almost four-fold in 2012 after reporting that it produced 1,600 barrels in its first year in operation.

The taxing issue facing pubs

The taxing issue facing pubs

By Roger Protz

I blinked in disbelief when I heard a BBC business reporter announce that one reason for a fall in the rate of inflation was a drop in the price of alcohol. “Take me to your pub!” I yelled at the television set.

Pub Mentors: Optimising soft drinks service

Pub Mentors: Optimising soft drinks service

Martin Sampson, out-of-home shopper marketing controller at Coca-Cola Enterprises, reviews progress on improving soft-drink visibility at the Great Lyde in Yeovil, Somerset.

Equator targets the health conscious

Equator targets the health conscious

By Matthew Moggridge

Beverage Brands has launched what it believes to be a ground-breaking non-alcoholic beer in response to increasing levels of health-consciousness.

Condor brings out Argentinian wines

Condor brings out Argentinian wines

By Matthew Moggridge

A new wine importer has introduced a range of Argentinian wines at both the value and premium ends of the market.

Soft drinks giants back regeneration

Soft drinks giants back regeneration

By Noli Dinkovski

Britvic and PepsiCo UK are to help pubs forge closer links with their local communities in a nationwide cross-brand initiative to transform neglected green spaces.

Call time on barstaff dabbling in telepathy

Call time on barstaff dabbling in telepathy

By Pete Brown

There’s a fascinating new development happening in our hostelries late at night. In a bold, ground-breaking experiment, a rising number of pubs are experimenting with telepathy as a way of communicating with customers.

Brancott completes makeover with app

Brancott completes makeover with app

By Noli Dinkovski

New Zealand wine Brancott Estate is to be given a make-over that includes a QR (quick response) link to a new smartphone app on its bottles.

Celebratory brew: Roger Protz is flanked by David Renton and Simon Smith

Aylesbury ends its beer duck

By Roger Protz

Brewing has been restored to Aylesbury after a gap of 74 years. It seems scarcely credible that the town in Buckinghamshire, with a population of 60,000, has been without a beer maker since the Aylesbury Brewing Company (ABC) was taken over almost three-quarters...

Tetley refreshes ITV sponsorship

Tetley refreshes ITV sponsorship

By Noli Dinkovski

Tetley’s has refreshed its programme sponsorship of ITV4 to support the brand’s recent makeover in a £5m campaign.

Thatchers thinks inside box

Thatchers thinks inside box

By Matthew Moggridge

Thatchers Cider has introduced a 20-litre bag-in-box for its Heritage draught cider to give publicans greater flexibility behind the bar.

Heineken takes back Desperados brand

Heineken takes back Desperados brand

By Michelle Perrett

Heineken is to take on the marketing, sales and distribution rights to Desperados premium tequila- flavoured beer.

Beer market suffers £2.2 billion decline

Beer market suffers £2.2 billion decline

By Adam Pescod

The beer market has suffered a £2.2 billion fall in revenue since 2006, according to the latest figures from market research experts Mintel.

Carlsberg UK to increase prices

Carlsberg UK to increase prices

By Michelle Perrett

Carlsberg UK is to increase its wholesale prices by an average 7p a pint from January due to costs.

Diageo offers free water to Londoners for Xmas

Diageo offers free water to Londoners for Xmas

By Adam Pescod

Diageo GB is handing out tens of thousands of free bottles of water at central London Tube stations throughout the festive period as part of its ongoing commitment to promoting responsible drinking.

Buoyant Butcombe's bottled beer booster

Buoyant Butcombe's bottled beer booster

By Matthew Moggridge

West Country brewer Butcombe has launched a dedicated bottled beers website and a new retailer initiative in response to increased sales.

Hollywood glam for Aussie wine range

Hollywood glam for Aussie wine range

By Matthew Moggridge

Jacob’s Creek Cool Harvest is the name of a new range of wines aimed at driving the ‘light and fresh’ market in the UK.

Red Bull ploughs £1.5m into sugarfree campaign

Red Bull ploughs £1.5m into sugarfree campaign

By Matthew Moggridge

Red Bull have ploughed £1.5 million into a promotional campaign for its Sugarfree variant as it looks to drive awareness of the product's low calorific value among calorie-conscious customers in the on-trade.

Guinness dreams of a white and black Christmas

Guinness dreams of a white and black Christmas

By Matthew Moggridge

A £2 million media campaign for Guinness forms the backbone of Diageo’s masterplan to drive festive beer sales and satisfy hard-to-please men in the prezzie department.

Positive trends prevailing

Positive trends prevailing

By Pete Brown

This is my last column of the year, and I find myself looking back on 2011 as an unexpectedly good year in many ways for the beer and pub world, and feel ing curiously optimistic about 2012. No, don’t laugh.

Molson Coors urges MP barley farmers support

Molson Coors urges MP barley farmers support

By Adam Pescod

Molson Coors has written a letter to 60 MPs across the UK to encourage support for barley farmers and to highlight the crucial relationship between farming and brewing.

Sambuca supplier questions rival's authenticity

Sambuca supplier questions rival's authenticity

By Matthew Moggridge

The authenticity and legality of a rival drinks brand is being called into question by South West London drinks company Hi-Spirits, supplier of Antica Sambuca.

Revolution brews in Cumbria

Revolution brews in Cumbria

By Roger Protz

If you want to see at first hand the British brewing revolution going full bore, you should spend a few days in Cumbria. I was the guest speaker in November at the Cumbrian branches of the Campaign for Real Ale’s (CAMRA’s) annual dinner, held in a large...

Diageo launches responsible drinking campaign

Diageo launches responsible drinking campaign

By Gurjit Degun

Diageo GB has teamed up with Transport for London (TfL) to support free New Year’s Eve travel for the next three years as part of its Responsible Drinking campaign launched today.

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