PUBLICAN AWARDS 2023

Best Tenanted/Leased Pub Company (501+ sites) winner, sponsored by CMBC: Greene King

By The Morning Advertiser

- Last updated on GMT

Award winner: Greene King impressed judges with its ability to bring elements from its managed business into its tenanted and leased arm
Award winner: Greene King impressed judges with its ability to bring elements from its managed business into its tenanted and leased arm
Under new ownership, new leadership and emerging from the long shadow of the pandemic, Greene King put themselves in pole position to take the title of large Tenanted & Leased Pub Company of the Year, and take it they did.

The company has been through considerable change in the last few years, with the new owners and new management forced to put plans on hold as Covid 19 locked the nation down.

But they performed exceptionally well during the crisis, putting tenants first and ensuring operators were well placed to emerge as unscathed as possible from the situation - that work earned them plaudits at the time, and they’ve continued to build on those foundations moving forward.

Innovation levels

This is a business that is topping its field across a number of key metrics and judges were impressed by the level of energy and drive the company demonstrated to ensure its operators are being given every chance to succeed.

There’s a high level of innovation there as well, with significant investment not just into the fabric of the estate, which is equally impressive, but also into technology and digital initiatives which are enabling operators to get ahead of the game.

Stall set

While a lot of focus has been on Greene King’s introduction of it’s innovative Hive concept, a franchise, managed model, which has grown considerably since launch, this has not been at the expense of its more traditional tenanted and leased businesses, which it continues to drive forward with great pace.

The ability to bring elements from its managed business has certainly helped the company and it’s able to take systems and technologies across to the benefit of tenants.

Greene King has certainly set out its stall as leader in the tenanted and leased space and it will continue to set standards for others to follow as the industry fights to find a way out of the current challenges we all face.

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