Leeds nightclub slammed for Slut Party flyer

A nightclub in Leeds has been slammed for a a flyer advertising a "slut party" and featuring pictures of nude women and a sex toy.

The Advertising Standards Authority (ASA) ordered Mint nightclub in Leeds not to repeat the flyer because it was likely to cause "serious offence" to some people.

The text on the flyer read: "Filth THE SLUT PARTY SAT OCTOBER 10TH @ THE MINT CLUB, LEEDS".

The reverse included text that stated: "£8 ENTRY TO THE FIRST 50 SLUTS".

The ASA received four complaints — three of whom were women who believed that it degraded women.

Two complainants felt the ad was irresponsible because it could be seen by children.

In defence, Mint Club said the club had been hired out to promotional company Filth UK for the event.

They maintained that they had received no complaints and pointed out that the event was a house music dance night with a party atmosphere where over half of customers were female, many wearing fancy dress.

It also said that the flyers were distributed "very carefully" only to potential customers and it did not accept that children would have seen them.

The ASA ruled that the flyer "was likely to cause serious offence to those who believed it was sexually explicit and degrading to women".

It also said there was a "reasonable possibility" that discarded flyers may have been seen by children.

It concluded that "the ad was irresponsible and was likely to cause serious or widespread offence" and should not be repeated.