BrandsBriefs

Dirty Tackle back in play

Wychwood has returned its 4% abv, seasonal ale Dirty Tackle in time for the kick off of the rugby Six Nations tournament.

With the tag-line of "What's the matter, rugby boy, afraid you might taste something?", the Oxfordshire brewer said it is a full-bodied malty beer with a clean citrus aroma.

Wychwood head brewer Jeremy Moss said: "Dirty Tackle is a chestnut coloured, gloriously hoppy ale, combining a grand slam of Crystal and Wheat malts with Challenger and Northdown hops." The brewer will be continuing to produce a variety of old and new seasonal cask ales for 2008.

Wyndham wines previewed

Pernod Ricard UK gave a sneak preview of its new range of Wyndham Estate wines at last week's annual Australia Day trade tasting in London. The George Wyndham range is a selection of intensely-flavoured premium wines that will be officially launched in the UK later this year, said the brand owner.

Meanwhile, Pernod Ricard said its Jacob's Creek Reserves are gathering "momentum in the marketplace". A Pinot Noir variety was available for the first time at the trade show.

Revamp for Lambrini Pink

Halewood International is giving its 5.5% abv Lambrini Pink Bubbly a packaging revamp to coincide with St Valentine's Day.

The new-look packaging is a clear 75cl sparkling wine bottle with a sparkling wine-style, foil-covered closure designed to show off the product's distinctive pink colour. The fruity wine-style drink is part of Halewood's Lambrini Celebration Range, which also includes a Bucks Fizz-style product as well as a sparkling white Lambrini.

Halewood's marketing controller Richard Clark said: "Consumer research shows Lambrini drinkers view the brand as a wine-style product and we were keen to reinforce this positioning through packaging that is more in line with a light sparkling wine."