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Growing: popularity of American Football has increased rapidly in the UK since the first NFL London game in 2007 between the Miami Dolphins and New York Giants

Super Bowl Sunday doubles sales for GBPA nominated pub

By Stuart Stone

The Philadelphia Eagles’ win over the New England Patriots on 4 February helped set up record sales at a London pub nominated in the sports pub category at the 2017 Great British Pub Awards.

The only legal means for pubgoers in the UK to watch European football when the UEFA Champions League and UEFA Europa League return is via a BT Sport commercial subscription.

In association with FACT and BT Sport

UEFA targets illegal streaming

By MA Editorial

UEFA granted court order to block illegal streams of UEFA Champions League and UEFA Europa League

Full of beans: Why a great cup of coffee will keep customers happy

Cup and away: How to choose the right coffee machine for your pub

By Georgina Townshend

As the popularity of coffee shows no signs of abating, customers expect to get a high-quality beverage wherever they go – including pubs. The Morning Advertiser (MA) looks at the machines that can help you deliver what your customers want.

Get involved: experiences at pubs will be key to a successful future

MA500

Amazing pubs with good offers ‘not good enough’

By Nicholas Robinson

Pubs of the future will not be able to rely on looking good and providing an outstanding food and drink offer, instead they will have to give customers memorable experiences, delegates at a recent MA500 event in Cambridge heard.

Pubby love: Ei Publican Partnerships is looking to celebrate Britain's love of the 'local'

Research finds one in four couples met in the pub

By Stuart Stone

Conducted to kick off a six-week nationwide campaign urging consumers to celebrate their love for pubs, research by Ei Publican Partnerships shed light on Britons’ enduring love of their ‘local’.

Don't waste it: make sure you're not pouring profits down the drip tray with these handy tips

Why pubs are pouring profits away with bad head

By Georgina Townshend

Pubs are unnecessarily pouring profits down the drain by falling short of a full measure, according to cellar management trainer and Cask Marque assessor Day Harvey.

Good hygiene: the video shows how to clean beer tap nozzles effectively

Waging war on dirty nozzles

By Nikkie Sutton

Beer hygiene experts have released a video, tackling poor nozzle hygiene practice and the ‘misinformation’ that goes with it.

Banks aren't the only source available to lend you money for expansion, so do your homework before taking the cash

Smart money: sourcing funds to expand your business

By Michelle Perrett

If you want to expand your business, financial backing is key but where can you get your hands on the readies? It’s not just banks that can help you. There are probably more options than you think

Sanchez swap: The deal taking Alexis Sanchez from Arsenal to Manchester United, with Henrikh Mkhitaryan going in the opposite direction, was the standout saga of the January transfer window

What sports pubs need to know about the January transfer window

By Tommy Leighton

Another transfer window closes and another batch of players wind their way to pitches new. So, which Premier League clubs have made an inspired January swoop to guarantee glory or secure safety and which have succumbed to the multi-million pound temptation...

Knowledge gap: Make sure you hop on the right line when it comes to improving cellar skills

Cellar skills: banish common mistakes many staff still make

By Georgina Townshend

For some staff, the pub cellar is ‘out of sight out of mind’. But unless you want off ale and ice cream beers, it’s a space that should be treated with respect. The Morning Advertiser (MA) joins a cellar management training course

Just pawfect: The Fox and Hounds has received multiple awards for being dog friendly

My Pub: the UK's most dog-friendly pub, the Fox and Hounds, Reading

By Georgina Townshend

Managers Jayne Tilsley and Miles Teece know a thing or two about keeping families and their four-legged friends happy. After winning multiple awards for keeping our canine companions content, Tilsley talks about what makes the UK’s most dog-friendly pub...

Parliamentary reception: winners will be announced on 5 February at a reception at the House of Lords

Finalists announced in National Best Bar None awards

By Stuart Stone

Bolton, Sheffield, Plymouth and Torquay have made it through to the final of the ‘National Best Bar None awards’ to be presented at a reception at the House of Lords on 5 February.

Conversion chance: Rugby union fans make a real event of going to the pub with friends, especially when the Six Nations is taking place

Get on a winning streak: harnessing the Six Nations

By Stuart Stone

This year’s Six Nations marks the 19th instalment of the competition in its current guise after Italy joined the Five Nations in the year 2000. As a staple in the sporting calendar, how can pub owners convert the championship into profits?

Super Bowl LII: Last season's winners, the New England Patriots, will contest Super Bowl 52 against the Philadelphia Eagles

Born in the USA: how pubs can cash in on American football

By Stuart Stone

The National Football League is becoming big business on this side of the Atlantic and you don’t have to be ‘like, really smart’ to see the American game is only going to get bigger and better on these shores

Long heritage: the King Arthur pub doesn't take plastic payment and only serves two beers

My Pub: The King Arthur, Worcestershire

By Phil Dixon

A new pub that doesn’t take plastic payment and only serves two types of beer – it can only be a Bathams pub. The Morning Advertiser journeyed to the Black Country to see how the brewery, which trades on its long heritage, has taken what it does best...

Final four: the remaining teams in contention for this year's Super Bowl will be determined on Sunday night

The NFL’s final four fight to reach Super Bowl LII

By Stuart Stone

Make the most of this Sunday night’s American football action as the New England Patriots, Jacksonville Jaguars, Philadelphia Eagles and Minnesota Vikings contest divisional finals to reach this year’s 52nd Super Bowl in Minneapolis.

Cheers: Judi Newman with Terry Stork outside the shop

Pub is home to first village shop in over 30 years

By Georgina Townshend

After an absence of more than three decades, a village in Suffolk is welcoming the launch of a new village shop at the Oyster Inn, boosted by a grant from People’s Postcode Lottery.

Centralised source: Ei Group will work with Yext in order to provide accurate, up-to-date public information about pubs in its portfolio

Ei Group partners with Yext to manage online portfolio information

By Stuart Stone

Ei Group has collaborated with digital knowledge management provider Yext in order to maximise the visibility of its portfolio of pubs, improve customer experience and drive footfall through a centralised, online, bank of information on its estate.

Money worries: last year, 60% of January enquiries to the LTC were from people seeking financial support

How pub workers can beat the January blues

By Stuart Stone

In light of seasonal splurging and early December paydays, the Licensed Trade Charity has issued a short guide to help pub workers beat January money blues.

Record breakers: last season's FA Cup winners Arsenal have won the trophy a record 13 times

Big guns enter the FA Cup's third round

By Stuart Stone

Last season’s FA cup finalists Arsenal and Chelsea, winners and runners-up respectively, return to the competition this weekend against lower league opposition.

Well worth a butcher's: Farmer-licensee Barbara Cossins explains how the Langton Arms rose like a phoenix from a devastating fire

My Pub: The Langton Arms, Tarrant Monkton

By Phil Mellows

After a fire that would have been the end for some businesses, the 17th-century Langton Arms came back fighting with a stronger food menu and its own butchery. Farmer-licensee Barbara Cossins reveals the strategy behind the rise of the phoenix

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