Heineken's £5m Old Mout campaign to boost pub sales
Heineken-owned Old Mout will pump £5m into a new marketing campaign to drive more people to the pub this summer.
Archives for April 23, 2017
Don’t forget business rates pledges ahead of election, ALMR tells minister
The Association of Licensed Multiple Retailers (ALMR) has called on the Government to “stick to its promises” for pub rates relief after communities secretary Sajid Javid said business rates reforms were not a “priority issue”.
Tom Kerridge and BrewDog top Telegraph’s food and drink 'power list'
Cheeky publican Tom Kerridge is the second biggest food influencer in the UK, according to the Telegraph’s Food Power List 2017, which recognises food and drink producers changing the way we eat and drink.
Ei Publican Partnerships to ‘drive footfall’ through live music
To help drive customer numbers in pubs through music and connect publicans with “top talent”, Ei Publican Partnerships has signed an exclusive agreement with live music specialists Live & Loud.