Jägermeister launches festival sampling campaign
More than three million people will get to sample Jägermeister this summer, as brand owner Cellar Trends invests in a tour of music festivals and events.
Archives for June 3, 2013
Punch Taverns code accredited under version 6 of the Industry Framework Code
Punch Taverns has become the first pub company to achieve BIIBAS accreditation for its code of practice under version six of the industry framework code, which was released in March this year.
New Bulmers summer push for pubs
Heineken is launching a new awareness campaign for its Bulmers cider brand across the on-trade this summer.
Will high-street revival pop up?
Let's hope licensing authorities embrace the Government’s spirit of flexibility in supporting new high-street businesses, says Jonathan Smith at Poppleston Allen.