Pub Mentors: Optimising soft drinks service
Martin Sampson, out-of-home shopper marketing controller at Coca-Cola Enterprises, reviews progress on improving soft-drink visibility at the Great Lyde in Yeovil, Somerset.
Archives for January 27, 2012
'Responsibility deal will suffer without health lobby'
The responsibility deal has less chance of success without the involvement of the health lobby, claims Portman Group chief executive Henry Ashworth.
BISC: Pressure put on Government to act over pubco vote
The Government is coming under increasing pressure politically to take action over the pubco-tenant relationship.
Hardys and Echo Falls renew Come Dine With Me sponsorship
Hardys and Echo Falls have renewed their sponsorship of Channel 4 TV programme Come Dine With Me.
Be in it to win it in 2012 by working smarter
Tim Martin has been on BBC Radio Four, with his droll manner and demands for VAT and duty reductions. Ralph Findlay’s Personal View was published in The Telegraph’s business pages, saying that the pubcos have done ever such a lot and can now make codes...