Archives for June 10, 2004

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Making the most of your back-bar

How do you organise the limited back-bar space so it is a powerful sales tool? Phil Mellows explains.Here's a little exercise that will take you just...

Back-bar special: Go up in smoke

Until the law says so, smoking is still legal in pubs, so why not take advantage?The smoke ban clouds are gathering and the health warnings grow...

Drinks news in brief

A group of horse racing stable staff may be feeling worse for wear following Friday evening's 8.10 Grolsch Premium Lager Maiden Fillies' Stakes at...

Guinness gives ads an Extra Cold twist

Guinness has revisited some of its classic ads over the last ten years for a new campaign for Guinness Draught Extra Cold.In the £3.5m campaign the...