Archives for March 28, 2003

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A clear signal

Growing your market can be an expensive business but getting the message right can certainly pay off. By Peter Segal of srcg, a consultancy...

Changes to parents' rights

Employment law changes will come into force next monthBy Richard Williams of thePublican.com's legal team of experts from London solicitors Joelson...

Marketing matters

The following article is brought to you by McCain.Product and marketing go hand in hand for menu success.Successful marketing begins with your...

FAQ: Reaching your market

I serve good beer, good food and it's a great atmosphere, surely that's a good enough reason for people to come to my pub?People have less time but...

Hitting the target

The following article is brought to you by Coors Brewers.Targeting the right customers is vital to increase trade.Understanding your customers is one...