‘Good use of dead space’ snaps the Windmill Gastropub award

The launch of a revenue-boosting gourmet burger shack and shepherd’s hut seating area secured the Windmill, Clapham, the Business Innovation of the Year Award at the Estrella Damm Top 50 Gastropubs.

Four chefs have been employed to work at the Burger Shack and an additional 70 covers were created as a result of the Shepherd’s Hut.

Burgers – about four types – are cooked to order in the shack, which also serves craft beer and ‘soda’ in cans.

Pair behind the initiative

Ben Evans and Cormac Rawson, the pair behind the initiative, described the concept as ‘funky’ and one that embraces the current street food trend.

It also takes the pressure off the busy kitchen during the summer months when customers want quick food and drink. Revenue and footfall increased instantly when the new spots opened.

Meanwhile, during the winter months, locals use the Burger Shack as a takeaway service with an innovative ordering system, which uses text messages to let customers know when their order is ready.

Celebrity chef Tom Kerridge

The award was presented at the prestigious Estrella Damm Top 50 Gastropubs list and awards reveal by celebrity chef Tom Kerridge.

Runners up in the category included the Parlour, Kensall Green, in London for chef-patron Jesse Dunford Wood’s theatrical chef’s table; the Ye Old Sun Inn, Colton, in York, for chef-owner Ashley McCarthy’s chocolate business; and the White Swan, Wighill, in North Yorkshire, for Wesley and Emma Chamberlain’s barter system.

To see who made this year’s Estrella Damm Top 50 Gastropubs list and who won the specialist category awards, visit www.top50gastropubs.com.

Top 50 Gastropubs 2016 was sponsored by headline sponsor Estrella Damm in association with Nestlé Chef, Appletiser and Schweppes and Berkmann Wine Cellars.