James Watt invests in Clean Kitchen Club

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BrewDog CEO and co-founder James Watt has revealed he is an investor in Clean Kitchen Club.

Posting on LinkedIn, Watt said he would be the guest speaker at a founder meet up event at the plant-based fast food business’s Battersea Powerstation (BPS) venue.

Clean Kitchen Club, led by co-founders Mikey Pearce and Verity Bowditch, has plans to open two locations near London’s Oxford Street later this year, and is also eyeing up an international launch in the UAE early next year, Pearce told MCA in February.

In addition to its Battersea site, the business also operates a site in Camden, along with a catering kitchen in Soho, having closed its Notting Hill location as a result of plans to pivot the brand and focus on “big, bold” launches, rather than sites with a small footprint.

The new sites will be c4,000sq ft each and aim to open by the summer.

“Our goal was always to push boundaries and grow into a site like BPS,” Pearce says. “What Notting Hill does in a week, we do at BPS in a weekend. There are more opportunities to scale nationally and grow quicker rather than spending money to redo the Notting Hill site.

Clean Kitchen Club raised £1.4m in a seed fundraising round in November 2021. It had five locations in London at the time, with lead investors from the round including Clive Sharpe, ex-chairman of Quorn; and Grace Beverley, chief executive of the fitness and recipes app Shreddy.