Pornstar Martini most sold cocktail in 2022
From more than 6m cocktails and shots served across Revolution sites, the Pornstar Martini proved the most popular with 364,000 sold across the bar group’s portfolio this year.
Liverpool was found to have consumed the most Pornstar Martinis across Revolutions sites in 2022 having seen 25,000 sold in the city this year, with Manchester, Nottingham, Leeds and Glasgow following respectively.
Most sold cocktails
The Pornstar Martini also proved to be the most popular cocktail in Revolution's London sites over the past 12 months.
Sex on the Beach, Strawberry Woo Woo and Long Island Iced Tea were also among the top ten most sold cocktails in the UK, according to the data.
UK's favourite cocktails ranked: Biggest Pornstar Martini drinks ranked by city:
1) Pornstar Martini 1) Liverpool
2) Blank Canvas 2) Manchester
3) Sex on the Beach 3) Nottingham
4) Mean Girl 4) Leeds
5) Strawberry Woo Woo 5) Glasgow
6) Long Island Iced Tea 6) London
7) Bubblegum Daiquiri 7) York
8) Rev Zombie 8) Newcastle-Upon-Tyne
9) Stud Puffin 9) Cambridge
10) Sundown Spritz 10) Aberdeen
Other popular cocktails across the country included the classic Mojito, following more than 125,000 served nationwide this year, as well as the Espresso Martini, with Manchester seeing the most sales for both serves.
Shots were also in favour in Aberdeen with more shots sold at Revolution’s Aberdeen site than any of its 49 bars across the country this year.
1) Aberdeen
2) Leeds
3) Bournemouth
4) Glasgow
5) Cardiff
6) Brighton
7) Nottingham
8) York
9) Cambridge
10) Manchester
Capitalise on new trends
This comes as the number of consumers who typically drink cocktails in the on-trade increased by 11 percentage points in 2022 compared with 2021, the Cocktails in Europe report from CGA by NielsenIQ recently revealed.
Additionally, the report showed the popularity of the Pornstar Martini had increased by four percentage points while the Mojito was also found to be a popular choice.
CGA managing director EMEA Graeme Loudon said: “It’s clear although the cocktail category has continued to grow in popularity with European customers in the on premise, tastes can shift dramatically within a short amount of time.
“Consumers are continuing to explore different flavour profiles, categories and brands and drinks suppliers need to consider how to adapt their positioning across these different markets to capitalise on new trends.”
