GBPA 2022

Meet the winner: Star Pubs & Bars Pub of the Year – the Red Lion, Shepperton, Surrey

By The Morning Advertiser

- Last updated on GMT

Opportunities maximised: the Red Lion impressed judges with the fact it trades every inch of the pub
Opportunities maximised: the Red Lion impressed judges with the fact it trades every inch of the pub
Not many pubs are able to boast a riverside location, and fewer still when that river is the Thames, but the Red Lion in Shepperton has embraced the opportunity to create an innovative offer.

Punters to the popular Surrey-based pub can rent an electric powered motor-boat and cruise the river before popping back to the venue for a drink and a bite to eat.

The decision to introduce the boats to the pubs offer is just one of many ways the duo behind the site, Steve Orme and James Thomson, have sought to maximise all opportunities for trade in the business.

Site optimisation

Every inch of this site has been optimised to develop its potential, from the stunning covered courtyard area, with bespoke, bookable, sheds. The pair have even managed to create a side line selling the sheepskins they brought in as blankets during covid.

A strong emphasis on creating a fantastic customer experience in this site is key, even to the smallest detail, as demonstrated by Steve’s passion for creating the ultimate lime and soda using the best glass and fresh limes.

On top of all of this, a strong focus on remaining connected and at the heart of the community keeps this pub grounded.

Community hero initiative

As well as providing facilities for local groups and working on great schemes with the local school, the pub also runs a community hero initiative which gives customers the chance to nominate someone special in the area, who will then be treated to a slap-up experience at the site for them and guests.

A move that has proved hugely popular with some great people being recognised.

This is a pub that blends real innovation with traditional pub expectations to great effect and is a deserved winner of the Star Pubs and Bars category.

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