BrewDog to launch new site in Cheltenham
BrewDog Cheltenham will open at the heart of the city centre on Henrietta Street, within the Brewery Quarter shopping centre, at midday on Friday 25 February.
BrewDog managing director James Brown said: “We can’t wait to bring our cutting-edge craft beer to Cheltenham, a city with a long history of brewing.
“Our ethos of sustainability will go hand in hand with Gloucestershire’s eco-friendly focus.”
Eco-friendly focus
The new site is set to offer up to 30 taps of draught beer from BrewDog headliners, two guest taps to support local breweries and craft breweries from the south of England and further afield, as well as canned and bottled offerings to drink in or takeaway.
As part of the operators “eco-friendly focus”, and in a similar fashion to other BrewDog sites, the Cheltenham venue will feature a 50% plant-based menu, with offers such as vegan Mondays and 2-4-1 on vegan or vegetarian main meals in place.
However, the operator’s burger and wings menu will also be on offer with ‘wing Wednesdays’ and hoppy meals for children also available.
As with BrewDog’s previous new site in Huddersfield, West Yorkshire, the first 100 people through the doors will be entered into a raffle to win a year of free BrewDog beer.
Excited to become part of the community
This latest opening adds to BrewDogs' portfolio of more than 100 bars across the globe with breweries in Columbus, Ohio, Berlin, Germany and Brisbane, Australia.
Brown added: “With 30 beers on tap, including at least two local favourites, we’re excited to become part of the local community of craft beer lovers and the already thriving hospitality scene.
“We’re a proud Living Wage employer that shares 10% of our profits with our team annually and work hard to invest back in our local team of 25, as well as engage with local suppliers and community projects in the area.”
