One-off July MA500 agenda revealed

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Changing times: the July MA500 is a one-off edition of the conference

The Morning Advertiser (MA) is set to host a special edition of the MA500 conference this summer, as pubs begin to reopen and adapt to the changed marketplace.

Traditionally the MA500 event would take place in three cities across the year and followed by a late afternoon study tour and while this is something we can’t do at the moment, we have adapted the conference so delegate still get real insight from across the sector.

The special online conference will be taking place on Thursday 16 July and will be available live or on demand to view at a later date.

Scene setting

Are you in the club?

If you run at least two sites and are interested in being part of the MA500, drop us a line at hospitality.events@wrbm.com to find out more.

Off the back of the success of the first digital MA500 in May, this one-off special will be jam-packed with top businesses outlining the challenges they have and are continuing to face while highlighting how they plan to tackle them.

UKHospitality’s Kate Nicholls will set the scene and give the lowdown on the latest from the Government before leading operators reveal their reopening plans.

With nightclubs remaining closed for now, we will hear from Deltic’s Peter Marks on how the business will ensure it is Covid-secure when the time comes to open the doors.

Operators' views

Inception Group’s Charlie Gilkes will delve into how his experiential business has been turned on its head to accommodate distancing measures in the company’s playful solutions.

We will also hear from city centre-based operators on the trials and tribulations of business in these high-density areas including the impact on the public being discouraged from using public transport and the issue this poses.

From cities to overseas, top businesses with overseas operations are already in the throes of post-lockdown opportunities and challenges and we will be finding out exactly how consumers are behaving in pubs across the continent.