International Women’s Day, which takes place on Thursday 8 March, is a global day, which celebrates the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating gender parity.
The pub's website said: “In honour of International Women’s Day (and in this very special centenary year of women obtaining the vote) boutique London pub company Three Cheers Pub Co is giving away one free drink to every woman, between 12noon and 7pm, on Thursday 8 March.”
“There is no gimmick. No catch. Just a little appreciation for a lot of hard work and determination."
Strong women
Three Cheers Pub Co sites:
The Abbeville in Clapham, south-west London
The Avalon in Clapham, south-west London
The Bedford in Balham, south London
The Bolingbroke in Battersea, south-west London
The Latchmere in Battersea, south-west London
The Princess Victoria in Shepherd’s Bush, west London
The Rosendale in Dulwich, south London
The Stonhouse in Clapham south-west London
The Tommyfield in Kennington in south London
It added: “Simply pop into any of our nine pubs located across south and west London, which includes the brand new Princess Victoria (another formidable woman) in Shepherd’s Bush, the Avalon in Clapham and the Bolingbroke in Battersea, while knowing you are in excellent company.
“Three Cheers to and for strong women. May we know them, may we be them, may we raise them and may we most definitely drink with them!”
The offer includes one free drink per woman on Thursday 8 March, between 12noon and 7pm, available at any Three Cheers pub.
The one free drink includes one house spirit and mixer, 175ml glass of red or white wine or Prosecco, a pint of beer or a soft drink.
First foray
Meanwhile, the pub group opened the Princess Victoria (its ninth site) in Shepherd’s Bush – the operator’s first west London site.
The new site was also Three Cheers’ second acquisitions for Six Cheers, its ‘Managed Expert’ partnership with Ei Managed Investments. The first site agreed under the Ei deal was the Bedford in Balham.
The pub’s food menu concentrated on great British produce and there is a focus on Scotch eggs, British charcuterie, puff pastry pies, artisan pizzas and flatbreads. The bar offers more than 100 gins and 40 beers.
The pubco, owned by Tom Peake, Mark Reynolds and Nick Fox, which was formerly called Renaissance, changed its name in 2015 following a trademark dispute.