Bidfood donates thousands of meals to charity
The companies have been working with food charity FareShare - which diverts surplus food and transforms the products into meals for vulnerable people - over the past eight months.
Bidfood supply chain and technical services director Jim Gouldie outlined how working with the charity has boosted the company’s ethical status.
Ethical and sustainable credentials
He said: “We are always conscious of minimising food waste, however, we do accept on occasions that we will have excess stock.
“We’re proud of our ethical and sustainable credentials and it made sense that we develop partnerships with charities including FareShare, to use any excess stock for the good of the communities around us.”
FareShare has seen success through working with businesses such as Bidfood and Bidvest Logistics so far.
The charity’s CEO Lindsay Boswell said: “It’s great to have companies like Bidfood and Bidvest Logistics on board and we can’t thank them enough for being proactive about preventing unnecessary food going to waste and making the process so easy for our teams on the ground."
Great success
He added: “It’s been a great success with the sites involved so far and we look forward to seeing how our partnership strengthens and evolves over the comings months and years.”
Earlier this year, Bidfood chief executive Andrew Selley and sales and marketing director Andy Kemp told The Morning Advertiser that pubs would be a bigger focus for the business in the coming years.
Kemp also said there was an opportunity for growth for pubs serving great quality food, but operators should have a clear identity to tap into the new generation of eaters.
