9 Hop IPA and Steam Lager
Robinsons Brewery has created two special craft beers, 9 Hop IPA and Steam Lager, to answer the continuing demands of the global market and celebrate its 42% like-for-like growth in export sales.
The two new beers have opened new export trading routes to Trinidad and Tobago; a country that the Stockport brewer has never exported to before.
Research by the British Beer and Pub Association in early 2014 has shown that British beer exports are worth £629 million to the UK and exports outside the EU have grown by 46.2% since 2008.
The two new beers have been created to capitalise on the popularity of lagers and the rise of India Pale Ale style beers.
For more information on how to stock these beers please contact kate.flanagan@frederic-robinson.co.uk
Beachcomber
Fuller, Smith and Turner P.L.C. has re-released its seasonal Beachcomber ale.
Beachcomber is brewed using English malted spring barley and has an ABV of 3.7%. American and Australian hops are used.
Topaz gives tropical fruit notes while the Citra hops brings more of a zesty flavour. Gales yeast is used to give soft fruit flavours that act as a balance to the citrus notes in the beer.
Beachcomber will be available from June 22 until July 24 to Fuller’s pubs.
Lipsmacker
Edinburgh brewer Caledonian has released a new lemon beer to hit the summer market.
Lipsmacker is a 4% pale gold ale that has tart lemon and lime citrus flavours brewed using a special recipe created by Caledonian’s Beer Manager, Craig Steven and Head Brewer, Ian Kennedy.
Andy Maddock, Managing Director of Caledonian Brewery, says: “When it comes to fruit flavored beers, we’ve experimented with many flavours over the years and Ian and Craig have tried all sorts of combinations. Lemon was one of our first experiments and proved so popular that we’re looking forward to bringing it back. The taste is synonymous
with summer - zesty, fresh and a perfect accompaniment to pub favourites such as fish and chips.”
Lipsmacker is available to order nationwide from 26 June 2015.
1698 Kentish Strong
Shepherd Neame has unveiled a new look for its 1698 Bottle Conditioned Kentish Strong Ale.
1698 is a dark amber-coloured 6.5% ABV ale with a robust hop character hopped using Kentish Admiral and Goldings hops.
The ale matures naturally in the bottle and can be drunk fresh or allowed to settle for a few months to mellow. The natural effervescence produced by bottle-conditioning – the interaction of yeast and brewing sugars – gives 1698 fine, Champagne-like bubbles.
The 1698 bottle labels are black and cream, and include the motto “Faversham, The Market Town of Kings”, along with the three lion crest from the Royal Arms of England.
King of Swing
Marstons Beer Company has partnered with England cricketer James Anderson to create a new 3.8% ABV pale ale called “King of Swing”.
The pump clip features him in action along with the three lions of the Official Beer of England Cricket moniker.
Anderson worked the head brewer, Emma Gilleland when he visited Marston’s Brewery in Staffordshire to learn about the brewing process, and the ale will be available in July.
Competion: James Anderson is England’s pace bowler – what is his nickname?
- King of the Jungle
- King of Swing
- Beefy
Send the correct answer to KingofSwing@vitalmarketing.co.uk by 10 July 2015 and a winner will be randomly selected.
Wadworth Waterloo
On June 22 Wadworth will be commemorating the 200 year anniversary of the Battle of Waterloo by offering sampling of its Waterloo ale to travelers at Waterloo station.
As well as a taster on the platform, those who would like a full pint of the ale will be able to pick up a voucher which which can be redeemed at The Kings Arms on Roupell S
treet which is close by the station. The vouchers will be valid while stocks last.
Wadworth Product Marketing Manager Ellie Alderton said: “Wadworth wanted to be part of the many commemorative events taking place this month so we’ve brewed a special ale called Waterloo, and of course we want people to be able to try it on the station with the very same name,”
“As well as Waterloo, passengers will be able to try our famous 6X, just in case they’ve forgotten what a great, tasty beer it really is!”
A zesty golden 4% ABV ale, Waterloo will be served at various commemorative events across the country, and is available in a number of pubs across the UK throughout June.
Red Sails
Shepherd Neame has released a new 4% ABV cherry porter. Red Sails Cherry Porter is named in honour of Shepherd Neame's historic Thames sailing barge The Greta.
Nearly black in colour, the porter has an aroma of cherry roasted chocolate and a smooth cherry palate, created by a trio of ale, crystal and chocolate malts, along with the flavour of Kentish Morello cherries.
Admiral hops have been used for bittering, and Goldings for late hopping.
Red Sails Cherry Porter will be available on draught nationwide until the end of August.