His priority is to update Mediatheme’s existing software in order to increase footfall and dwell time for its customers. A new research and development team has also been assembled, headed by Rakesh Desai, whose background is in consumer electronics and software.
Rakesh’s experience is supplemented by a six strong team of graphics designers, electronic engineers and software specialists.
Ian Ball continues his role as sales director, leading Mediatheme’s sales and marketing team. He is currently promoting The Entertainer tablet, which allows the user to control The Entertainer module remotely using wi-fi technology.
Early adoptors of this new feature have given positive feedback about the benefits of the new tablet, such as more customer interaction with entertainment hosts. “2014 has been a significant year for Mediatheme,” according to Steve Evans.
He added: “The new management team has a shared vision for the future of the company. As market leader, the Company has a strong tradition of innovation, and, with The Entertainer’s new ‘Linked Bingo’ game and new counterpart tablet device, Mediatheme is able to increase footfall for its customers. With 3 more innovative games due to be released before the end of the year and major projects in the pipeline, we are confident of reaching new heights in the touchscreen entertainment business.”