The course, adapted from the company’s food training lectures and demonstrations, also aims to reduce the time and expense spent on attending courses.
The bespoke Good Food Partnership course includes insight into what consumers want from pub food, the expertise needed and the standards required. It also provides a grounding in basic skills required and there are master classes available including step-by-step demonstrations on skills such as how to cook the perfect steak, roasting joints and carving.
The course is being launched through CPL, which also provides the Star Pubs & Bars elearning package. On completion, participants will receive a certificate.
Building on success
"Over the last year we ran over 25 demonstration and lecture courses around the country for lessees wanting to offer food," said trading director Chris Jowsey. "The courses were very popular and well received. However, many more wanted to attend but had to wait or couldn’t take time out of the business.
"We want every pub in the Star Pubs & Bars estate to serve food by 2020, providing 50% of their sales. To achieve this ambition it is important that lessees are given the skills and confidence they need to establish reputations as a great pubs offering good food. This is what this course provides. It can be done anytime and anywhere and, as it is part of our elearning package, at no extra charge.
"The value of the course, however, lies not just in the money and time lessees save, but in the enhanced dining experience for customers at the end, which will translate into improvements to the bottom line and the long-term profitability of the business."