Brains replaces Costa coffee in pubs with own brand
The firm's retail director Philip Lay told last week's Pub Retail Summit the move was prompted by the purchase of its own coffee chain Coffee#1.
Lay said: “Coffee #1 is our only truly pure brand and I fight to keep that pure by trying to maintain everything that the guy that set it up sold us. This is a real business of integrity.
"Everyone asks why am I not putting that into the pubs. I can’t guarantee that service and standard and delivery of the product. And coffee is the key at Coffee #1.
"But we have used the skills, knowledge and the supply chain to create a new brand Great Little Coffee. And we have replaced Costa in our business with Great Little Coffee in 95 sites."
He also said there was a “theoretical margin increase” of 3% on the coffee. Overall Lay said coffee was a “very major part of income across the business”.
