Former Punch Taverns estate development manager David Pepper has joined pub sales agent Paramount Investments in a move designed to build relationships with pubcos.
His new role as a consultant coincides with a restructure of Paramount's pub sales staff aimed at improving "its alignment with the regional structure of pubcos", said a spokesman.
Pepper will also run Paramount's first satellite office, in Congleton, Cheshire.
Paramount managing director Mark Greig said: "We have been encouraged by our recent contacts with pubcos, and we want to push this further. We believe David can improve our profile in those areas we are targeting."
Pepper has worked in the licensed trade for more than 20 years — in acquisitions, estates and operations roles for a number of companies including Tetley-Walker, Bass Taverns and Hydes Brewery as well as Punch.
He said: "I am really excited by this prospect and by the unique way in which Paramount finds buyers for clients' pubs quickly and efficiently.
"I believe I can get this message across to the bigger brewers and pubcos and bring in serious business for Paramount.
He added: "The business is out there, because all the pubcos are under pressure to sell more pubs these days. If they want them sold quickly, and for good prices, they should come to Paramount."