Beverage Brands (UK) has responded to the imminent smoking ban in their own inimitable style by producing head-turning point-of-sale kits with a WKD side, which are guaranteed to raise a smile as well as ensuring that customers are fully aware of where they can and can't smoke.
Clad in cowboy boots and Stetson, "Ashley" - WKD's very own cowgirl - is a life-size stainless steel female ashtray holder who cheekily asks smokers "Can I hold your butt, honey?"
Designed to be affixed to an external wall, Snifter has managed to lasso one of WKD's Ashleys to give away to one of our readers who would like to add a truly eye-catching feature and talking point to their outside smoking zone.
To be in with a chance of winning Ashley together with a selection of humorous indoor no smoking and outdoor smoking zone signs (as illustrated), plus a smoking ban information and advice leaflet, pop your name, the name of your pub, address and telephone number on a postcard and send it to Morning Advertiser/WKD Ashley Giveaway, Newshield PR, Global House, 1 Ashley Avenue, Epsom, Surrey KT18 5AD.
We've only one Ashley to giveaway, but another 10 runners-up will each receive a WKD PoS pack comprising no smoking and smoking zone signs, featuring a variety of WKD-style quips - such as "No Smoking. Unless you are on fire" and "This is the WKD Smoking Area. Pass us a Ciggie. This fresh air's killing us" - together with a useful information leaflet.
Closing date for entries is 28 June 2007. Winners will be the first names drawn from the postbag.