J D Wetherspoon is raising awareness of the provenance of ingredients used on its menus with a new food facts booklet for customers.
The booklet highlights provenance such as "our seasonal vegetables are 100% British" and "farm-assured British beef and Abbott Ale pie."
It also highlights nutritional information, suppliers, food-related awards won by the company and its suppliers and its commitment to recycling.
Our pubs use high-quality ingredients and offer both regional dishes and locally sourced ingredients.JD Wetherspoon head of catering, Rebecca Payton
JD Wetherspoon head of catering, Rebecca Payton, said: "Our pubs use high-quality ingredients and offer both regional dishes and locally sourced ingredients.
"This is highlighted in the booklet, as is the fact we source from the best suppliers and use the nation's favourite brands.
"We are also committed to healthy eating and the booklet highlights, amongst other things, five a day tips, food dishes which contain five per cent fat or less and organic children's meals."
The booklet includes the fact that 13 million free-range eggs and 15 million Lincolnshire sausages were served in Wethespoon pubs in 2006.
Other highlights include the fact that all the beef used in the beef burgers are from 100 per cent British, grass-fed cattle, only dolphin-friendly or line-caught tuna is served and that the Lincolnshire sausages contain only British pork, with no artificial colours or flavours.
The booklet is accompanied by a new menu that features in both Lloyds No 1 and Wetherspoons. The new menu is made from recyclable materials. Three dishes on the new children's menu are organic.
New dishes on the menu include salmon fillet (£5.99), 8oz gammon steak (£5.39) and braised lamb shank (£6.79). Beer and wine recommendations are made with selected dishes and the quality of ingredients used highlighted - with mentions of Heinz, Hovis Best of Both, organic milk and free range eggs.
Coffee sales are continuing to grow with customers now enjoying enjoy 50,000 cups of Lavazza coffee in its pubs every day.