Welcome to The Drinks List: Top Brands to Stock in 2025 – this list of the best-performing brands will make sure you can keep up with what your customers want to drink in the new year.
Spread across 16 categories, the Drinks List – which is sponsored by Budweiser Brewing Group UK&I, Greene King and Heineken UK – is a compilation of exclusive data by CGA by NIQ charting the success of individual drinks brands sold in the on-trade.
Measures have been taken to show volume and value sales for each beverage that make up the top 10 in each division, whether it be in hectolitres or nine-litre cases.
Many of the brands listed are stalwarts of each division and their prowess is clear to see as they are regulars in the top 10 with some holding onto the top spot year after year, but there are always some movers and shakers each year that force their way up the category rankings or even into the divisions as new entries.
The 16 categories are cask ale, cider, craft beer, gin, lager, liqueurs & specialities, low & no alcohol beer, mixers, RTDs, rum, soft drinks, spirits, tequila, vodka, whisky and wine.
The drinks listed have made the top 10 because they have sold the most throughout the past year and the quality of those beverages means customers know and love them, and if you’re not selling them, you could be missing out on vital sales.
Some divisions have seen increases across the board while others have shrunk somewhat but one thing is for sure, these are the drinks brands that are setting the standards and those outside the top 10 in each category have got their work cut out to made it into the higher echelons.
We’re not going to give you any spoilers here so make sure you fill in the details on this page and access will be yours – and it is absolutely free of charge.
